Today’s lesson: not all copy is created equal.
If you have the final responsibility (or even part of it) for the copy in some publication, I submit to you that it’s a good rule of thumb to spend twice as much time copy editing the text in headlines, captions, etc. than you would on the same volume of text in some random paragraph. Why? Because everyone loves pointing out mistakes, and there’s a much greater chance of others finding them when they’re in conspicuous places. Cruelly, there’s also a decreased chance of you, the copy editor, finding them, since it’s easy to take their correctness for granted (“oh, I would have noticed an error in that cutline already”).
It’s 8:52 a.m. CST, and an online caption for a photo in the New York Times Magazine‘s “Young Gay Rites” article still has a pretty whopping error. Can you find it before they do?